08EINS Softwarehaus

08EINS Softwarehaus is a software company based in Chur, specialising in software solutions, process digitalisation, and proprietary products. Its service portfolio includes custom software development, ERP systems, customer portals, and digital transformation solutions.

The initial brief covered interim leadership of the web team and project management for major web projects. In parallel, the development of a structured corporate communications function was added. This involved building a communication strategy that brings together topics, target audiences, channels, and key messages. At the same time, there was potential in further developing the website, making more systematic use of LinkedIn, reactivating the blog, and establishing a regular newsletter. Additionally, the impact of these measures was to be made measurable and continuously evaluated.

The mandate thus encompasses the strategic and operational development of communications for 08EINS Softwarehaus, with a focus on positioning, content, website, LinkedIn, newsletter, and monitoring.

The collaboration is ongoing and combines strategic guidance with operational execution. The foundations developed are continuously applied across website, blog, LinkedIn, and newsletter. The current focus is on further sharpening the content, regular topic planning, and optimising communications with regard to visibility, relevance, and lead generation.